10 Reasons More Women Are Choosing Moissanite Over Traditional Diamond-Look Stones
Moissanite is a real gemstone in its own right — not a diamond substitute, and not the cubic zirconia found in most "diamond-look" jewellery. Here's what actually sets it apart.
1. It's harder than almost anything else you'll wear
Moissanite rates 9.25 on the Mohs hardness scale, against roughly 8 for cubic zirconia. In everyday terms: it resists scratching far better, for far longer.
2. It has more fire than a diamond
Moissanite's refractive dispersion is measured at roughly 0.104, compared with about 0.044 for diamond. That's the flash of rainbow colour you see when the stone catches the light — moissanite has more of it, not less.
3. Cubic zirconia clouds over time. Moissanite doesn't.
Cubic zirconia is softer and more porous, and often loses its shine within a year or two of daily wear. Moissanite is chemically and physically stable, so it keeps its brilliance.
4. It's stated on the listing, not implied
We say "moissanite" when a piece is moissanite. We don't dress it up with diamond language and let you assume.
5. You can test it yourself
A jeweller's loupe will show moissanite's doubled facet edges — a property unique to the stone. It's a real, verifiable difference, not a claim you have to take on faith.
6. It's set in solid gold and sterling silver, not base metal
A great stone in a cheap setting still looks cheap. Every piece we make pairs the stone with solid 925 silver or real 14k–18k gold.
7. It costs a fraction of a comparable diamond
Because moissanite is lab-grown rather than mined, the cost difference against a diamond of similar size and brilliance is dramatic — without a difference in how the piece looks on the hand.
8. It holds up to daily wear
Rated for rings, not just occasion pieces — moissanite is hard enough for everyday use, at the sink, at work, and everywhere in between.
9. It's ethically straightforward
Lab-grown means no mining supply chain to question.
10. For this introductory run, it's free
We're covering the cost of every piece in this collection ourselves, for a limited introductory run. You only cover shipping.
How the introductory offer works
Choose the pieces you love
Browse the collection and add whichever pieces speak to you — rings, necklaces, earrings, bracelets. There's no limit that says you can only choose one.
Each is free — you cover shipping
Every piece in this collection is priced at $0.00 for this introductory run. The only charge at checkout is shipping, shown before you confirm.
We send it, tracked, to your door
You'll get a confirmation email and a tracking number the moment your order ships.
Solid gold and sterling silver, now free
What people are saying
Margaret H. — “Didn't expect the shipping charge to be the only charge. It was.”
Barbara J. — “The ring is solid, heavier than I expected in a good way.”
Denise C. — “Tracked the whole way, arrived in under a week.”
Real gold and sterling silver
Solid 925 silver and 18K gold, hand-set with genuine gemstones — never plated.
One-time charge
Shipping is the only thing you pay. Nothing recurring, no subscription.
30-day money-back guarantee
Not the right fit? A free resize or a full refund within 30 days.
Packed by hand & tracked to your door
A confirmation email, a tracking number, then a parcel.
Questions people ask us
Why is it really free? What's the catch?
There isn't one. For this introductory run, we're covering the cost of every piece ourselves — money we'd otherwise spend on advertising and mark-ups. The only cost to you is shipping, which goes to the carrier, not to us.
Is it real 925 silver and 18K gold?
Yes. Every piece is hand-set 925 silver or real 18K gold, the same pieces shown in our current collection.
What happens if it doesn't fit, or I change my mind?
Every ring page carries our size guide, and every order is covered by a 30-day money-back guarantee with free resizing.
How long will this run last?
Stock for this introductory run is limited. Once it's gone, it's gone — we don't restock this particular run.